Glow & Lovely introduces sunscreen with SPF 30 and SPF 50 variants
Glow & Lovely hosted a vibrant seaside celebration in Cox's Bazar on 8 September to mark the launch of its new Bright UV Duo Sunscreen.
The "RodBLOCK Party" brought together over 50 social media influencers from across Bangladesh for an afternoon of fun, learning, and awareness about sun protection.
Bangladesh's intense UV rays have increased awareness of the importance of sunscreen use. Influencers at the event noted a shortage of affordable, reliable options and recognised that Glow & Lovely's Bright UV Duo addresses this need by providing trusted protection at an accessible price.
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Available in SPF 30 and SPF 50, the sunscreen is lightweight, non-sticky, and leaves no white cast. Influencers noted these qualities make it suitable for daily use on different skin types.
The event featured interactive segments, including game shows, nail art, a "Know Your SPF" booth, and a fan art corner. Under UV light, participants could observe how evenly the sunscreen was applied, reinforcing correct application techniques.
Informative sessions on skincare and UV protection were also held, accompanied by games and demonstrations that highlighted the effects of sun exposure and the importance of regular sunscreen use.
Participants stated that the event enhanced their understanding of sun safety and motivated them to share this knowledge with their audiences. "We finally have a trusted, affordable sunscreen we can recommend to our followers without hesitation," one influencer noted.
Through this initiative, Glow & Lovely aims to raise awareness of sun protection, promote healthier skincare practices, and ensure that effective sunscreen is accessible to consumers in Bangladesh.
