Pathao honours riders with special Eid support programme
As Eid approaches, Pathao has launched a series of initiatives to recognise and support the riders and supply partners who keep its services running throughout the year.
The company said thousands of supply partners work across its rides, food delivery and parcel services to ensure reliable service for customers every day. As part of its Eid campaign, Pathao has introduced special support measures for its rider community during the festive season.
Under the initiative, the top 500 performing Pathao Heroes from the rides, food and parcel services have been invited to a special Eid bazar, where they can collect essential Eid items for themselves and their families.
Pathao said the initiative is intended to recognise their hard work and help them celebrate Eid with greater joy and comfort alongside their loved ones.
Vice President Abrar Hasnain said, "At Pathao, our riders and supply partners are the backbone of everything we do. They are the real heroes who keep the platform running every single day."
He added, "Through this Eid initiative, we want to show our gratitude and ensure that they can celebrate the festival with happiness and warmth alongside their families."
Alongside the festive support, Pathao has also announced a healthcare partnership with Padma Diagnostics Limited.
Under the arrangement, Pathao Heroes will receive a 20% discount on radiology and pathology services, making essential healthcare more accessible and affordable for them.
The company said the initiative reflects its broader commitment to improving the welfare of its rider community through meaningful support and benefits.
Pathao also highlighted the role its platform plays in supporting the livelihoods of many riders. According to the company, many supply partners have worked with the platform for years, using the income to support their families, improve their children's education and build greater financial stability.
Pathao said the Eid campaign is aimed at celebrating the riders and partners whose dedication helps make daily life easier for millions of people across Bangladesh.
