Emirates skywards marks silver jubilee with 25-day celebration

Emirates Skywards, the loyalty programme of Emirates and flydubai, is celebrating its 25th anniversary by giving back to its members with 25 days of prestigious prizes and activities from September 25 to October 20.

To participate, members must register for the campaign and earn Miles during the campaign period by flying with Emirates and flydubai or spending with participating partners. The campaign features a raffle of 25 million Skywards Miles, with prizes ranging from 100,000 to 1 million Miles.

To mark the occasion, Emirates will unveil a bespoke aircraft livery featuring a striking silver design, which will enter service next month on routes worldwide.

Members can also boost Miles through promotions. These include 50% bonus Miles on bookings with Emirates and flydubai, and 25% bonus Miles with partner airlines. Additional rewards are available through Skywards Everyday, Skywards Miles Mall, Emirates Skywards Hotels, Skywards credit cards, and other lifestyle partners.

At Dubai Airport (DXB), interactive quizzes, lounge access, duty-free vouchers, and Skywards-branded ice cream giveaways will take place from October 1 to 5 in Terminal 3 and from October 8 to 9 in Terminal 2. Long-term members can also expect exclusive surprises, including tier upgrades, cabin upgrades, and anniversary gifts.

Emirates Skywards, with more than 37 million members globally and over 100,000 in Bangladesh, looks ahead to an even brighter future for its community as it marks this silver anniversary.