Coca-cola launches coke zero and sprite zero in tk15 250ml bottles

Coca-Cola Bangladesh has introduced Coke Zero and Sprite Zero in its distinctive Affordable Small Sparkling Package (ASSP), expanding its local lineup.
These new 250ml bottles, produced by Coca-Cola Icecek (CCI), are now available nationwide at a special introductory price of Tk 15. The launch gives consumers access to premium, zero-calorie beverages in a practical, eco-friendly, and cost-effective package.
Launched in 2021, ASSP targets price-sensitive consumers, using minimal plastic while preserving freshness and flavor. It is currently available for Coca-Cola, Sprite, and Fanta in 250ml and 400ml sizes.
"At Coca-Cola Icecek, we strive to offer our products in ways that meet the diverse needs of consumers across Bangladesh," said Shadab, managing director of CCI. "Coke Zero and Sprite Zero in the 250ml ASSP format enable more people to enjoy their favorite drinks at an affordable price, sustainably."
These small, lightweight bottles are designed for portability and modern life, and are available in general stores, E&D outlets, and local markets nationwide.