Banglalink boosts orange club offers across retail, healthcare, travel and dining
Banglalink has expanded its Orange Club loyalty network to more than 4,000 partners nationwide, according to the operator, which described the programme as one of the country's largest lifestyle privilege platforms.
Banglalink stated that the expanded network enables customers to access discounts and privileges across lifestyle categories, including retail, healthcare, travel, dining, electronics, and education. The company added that the growth aligns with its DO1440 brand philosophy, focusing on being a digital companion throughout the day.
The operator noted that the partner network includes brands such as Walton, Shwapno, Samsung Electra, Jamuna Electronics, Berger Paints, Labaid, Brac Healthcare, and Bangladesh Specialised Hospital. Travel and lifestyle partners include Domino's Pizza, Sayeman Beach Resort, Ramada by Wyndham, Pathao, US-Bangla Airlines, Rokomari, and ShareTrip.
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"At Banglalink, being a people-first brand means making a meaningful difference in our customers' everyday lives. Orange Club is built on that belief—easing financial pressure through valuable discounts and creating moments of joy through special offers. Reaching 4,000 partner outlets is not just a number to us; it is a step towards being there for our customers where they live, shop, and connect, every day, every minute," said Kazi Mahboob Hassan, Chief Marketing Officer of Banglalink.
Banglalink stated that customers can access offers through the MyBL app as part of its broader strategy to strengthen customer engagement and retention.
