Shohoz appoints Benchmark PR as strategic communications partner

Benchmark PR, a leading public relations agency in Bangladesh, has been appointed the official PR partner for Shohoz, the country's premier digital services platform.
The partnership aims to enhance Shohoz's brand narrative through strategic storytelling, reinforcing its role as a pioneer in digital transformation and technology-driven solutions.
Shohoz, known for its contributions to online ticketing services in Bangladesh, has played a key role in making everyday services more accessible. By partnering with Benchmark PR, Shohoz seeks to strengthen its market presence and deepen engagement with customers and stakeholders through innovative communication strategies.
"As a homegrown brand, Shohoz has significantly contributed to Bangladesh's digital landscape, and we are excited to be part of this journey," said Ashraf Kaiser, managing director of Benchmark PR. "Our expertise in brand storytelling and strategic communication will help Shohoz connect with its audience meaningfully."
Benchmark PR has extensive experience in public relations, corporate communications, and digital engagement, working with both global and local brands. Through this collaboration, the agency will craft compelling narratives highlighting Shohoz's innovation, customer-centric approach, and contributions to the country's digital ecosystem.
"We are delighted to join hands with Benchmark PR as we continue to evolve and expand our services," said Talat Rahim, chief business officer of Shohoz. "Effective communication is essential in today's dynamic digital landscape, and we believe Benchmark PR's expertise will add significant value to our brand."
The partnership will drive impactful storytelling, media outreach, and digital engagement strategies to enhance Shohoz's visibility and strengthen its position as a leader in Bangladesh's tech-driven service sector.