Infinix launches digital campaign supporting women’s national team
Infinix Bangladesh has launched a nationwide digital campaign titled 'No. 1 in Action', inviting people across the country to show their support for the Bangladesh women's national football team following the team's historic qualification for the final stage of the 2026 AFC Women's Asian Cup.
The campaign draws inspiration from the team's journey, marked by discipline, resilience and belief, which Infinix said reflects its core philosophy that being No. 1 is not merely a position but a mindset driven by action and aspiration.
As part of the initiative, Infinix has introduced an interactive photo card activity to encourage public participation in celebrating the women footballers. Supporters can create a personalised campaign photo card, add a one-line message of encouragement and take part in a digital movement backing the national team.
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Participants who complete the activity will have the chance to win the newly launched Infinix Note Edge smartphone.
To participate, users are required to upload their photo on the campaign microsite, download the auto-generated photo card and post it publicly on Facebook with the hashtags #InfinixNOTEEdge and #NO1InAction, along with a short message cheering for the Bangladesh women's football team. Participation will be confirmed by commenting 'Done' with a screenshot of the post on the campaign announcement shared on Infinix Bangladesh's official Facebook page.
Infinix said three winners will be selected based on engagement and the strength of their messages. The campaign will remain open until 8 February 2026.
The initiative will be supported by more than 50 influencers and key opinion leaders, who will participate by creating and sharing their own photo cards on social media.
Through the 'No. 1 in Action' campaign, Infinix said it aims to highlight the growing impact of women's football in Bangladesh and encourage collective national support, celebrating how belief, consistency and courage can turn ambition into achievement.
