Herlan Store expands with over a thousand outlets nationwide to bring authentic cosmetics to consumers | The Business Standard
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TUESDAY, JULY 15, 2025
Herlan Store expands with over a thousand outlets nationwide to bring authentic cosmetics to consumers

Corporates

Press Release
07 September, 2024, 11:25 am
Last modified: 07 September, 2024, 01:18 pm

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Herlan Store expands with over a thousand outlets nationwide to bring authentic cosmetics to consumers

Press Release
07 September, 2024, 11:25 am
Last modified: 07 September, 2024, 01:18 pm
Herlan Store expands with over a thousand outlets nationwide to bring authentic cosmetics to consumers

'Herlan Store,' a distinguished retail chain known for its authentic cosmetics, is experiencing a surge in popularity. Renowned for its innovative skin and hair analysers, Herlan Store stands out as the sole retailer offering customised product solutions based on individual skin types. In response to the growing support from customers, Herlan has expedited the opening of new stores, resulting in a national presence that extends from major cities to remote regions.

Gias Uddin Biswas, Chief Operating Officer of Herlan, stated, "Herlan is committed to delivering authentic, cutting-edge products to consumers' doorsteps. Consumers of today prefer to complete their shopping within a reasonable walking distance. While many daily necessities are readily available, finding cosmetics, home care, and skincare products nearby can be challenging. To address this, Herlan is dedicated to providing authentic cosmetics, skincare, and personal care products within easy reach, protecting our valued customers from counterfeit and adulterated goods." He also mentioned that Herlan has initiated the necessary steps to establish 1,500 outlets nationwide by 2025.

Bidya Sinha Saha Mim, the National Film Award-winning actress and Herlan brand ambassador, remarked, "Previously, I hesitated to purchase cosmetics from local markets due to fears of counterfeits. Remark-Herlan has completely transformed that perspective. Having used Remark-Herlan products myself, I am confident that every woman deserves access to these genuine products. For me, authenticity is synonymous with Herlan."

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Herlan Store is constantly expanding its range of products, adding new items to its vast collection daily. Every month, at least 30 to 40 brand-new products are introduced, with even more exciting items in the upcoming pipeline. Notable among these are the Nior foundation and a new baby care range, among others.

Herlan Store now offers the full range of Remark-Herlan products through its website and Facebook page, enhancing customer convenience via e-commerce. This year, Herlan has strategically established a significant number of stores across all divisional cities and even at the sub-district level, thereby improving operational efficiency. Remark-Herlan remains committed to delivering authentic, technologically advanced products at competitive prices to consumers nationwide.

Renowned media personalities like Megastar Shakib Khan, popular actresses Pori Moni,  Bidya Sinha Mim, Nusraat Faria, Nazifa Tushi, Sabila Nur, Keya Payel, Puja Cherry, and actor Mamnun Hasan Emon have joined forces with Remark-Herlan.

Remark LLC, USA, and its affiliated company, Remark HB, are committed to improving the quality of life in Bangladesh. Remark's goal is to ensure that the people of this country can enjoy all the benefits of a global standard of living by using products free from counterfeit and adulteration.

Herlan / Shakib Khan / Remark-Herlan

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