BRAC Bank partners with edison industries for distributor financing
BRAC Bank and Edison Industries Limited have launched distributor financing for Edison's national distributor network.
Under the collaboration, distributors will be able to purchase products and services directly from Edison Industries, with both secured and unsecured financing options available from BRAC Bank. The facility is designed to streamline operations, ensure smooth cash flow, and accelerate business growth.
Edison Industries, a sister concern of Edison Group, assembles mobile phones marketed under the brand names Symphony and Helio. The Edison Group has investments across various sectors, including electronics, home appliances, footwear, logistics, power, real estate, freight forwarding, information technology, and others.
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Senior officials from both organisations attended the signing ceremony to formalise the partnership. Md Ferdaus-Ul-Alam, Deputy Director, Finance and Accounts and Commercial, Mohammad Abu Sayem, Head of Sales and Marketing, and Md Mustafizur Rahman, General Manager, Distribution and Logistics, represented Edison Industries.
BRAC Bank was represented by senior executives overseeing SME banking and financial services.
The initiative will grant Edison Industries' onboarded distributors access to tailored financing, providing them with greater purchasing power, reducing cash constraints, and supporting their market competitiveness and operational growth.
This collaboration not only highlights BRAC Bank's ongoing commitment to innovative financial solutions but also reinforces its role in empowering SMEs and their partners, driving sustainable growth and transforming the business landscape.
