Banglalink renews strategic partnership with ZTE to boost digital experience
Banglalink, the country's leading digital operator, has taken a major step toward enriching the daily digital experience of millions of Bangladeshis through a renewed strategic investment with ZTE.
The initiative aims to enhance how customers interact with Banglalink's digital services in their everyday moments, reinforcing the company's customer-first commitment by ensuring diverse digital offerings, stronger indoor performance and smarter AI-driven optimisation across its expanding digital ecosystem.
The signing ceremony was held on 23 November 2025 at Banglalink's headquarters, with senior representatives from both organisations in attendance.
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Under the strengthened collaboration, Banglalink is upgrading priority sites in Dhaka with next-generation, energy-efficient technologies to boost coverage quality, improve overall service experience and prepare for upcoming spectrum opportunities.
Johan Buse, chief executive officer of Banglalink, said, "Digital services are now at the heart of people's everyday lives, shaping how they connect, learn and create. Our goal is simple: give customers better digital experiences everywhere and every minute through MyBL, Toffee, RYZE and our growing digital ecosystem. This renewed investment with ZTE strengthens the foundation of a digital experience that truly cares for people. It reflects our ambition to grow into a full digital conglomerate that not only connects the nation but enriches lives with meaningful and reliable digital services throughout the day."
Liao Hui, managing director, ZTE Global Office for VEON, said, "ZTE and Banglalink are strengthening their strategic cooperation to modernise and enhance the Radio Access Network in the Dhaka region. Leveraging ZTE's innovative, green and AI-based technologies, the initiative will solidify the foundation of Banglalink's network infrastructure and support VEON Group and Banglalink in executing the 'Digital Operator' strategy, aiming to elevate the digital life experience for the people of Bangladesh."
