Barbie Review: Life in plastic is not fantastic | The Business Standard
Skip to main content
  • Epaper
  • Economy
    • Aviation
    • Banking
    • Bazaar
    • Budget
    • Industry
    • NBR
    • RMG
    • Corporates
  • Stocks
  • Analysis
  • Videos
    • TBS Today
    • TBS Stories
    • TBS World
    • News of the day
    • TBS Programs
    • Podcast
    • Editor's Pick
  • World+Biz
  • Features
    • Panorama
    • The Big Picture
    • Pursuit
    • Habitat
    • Thoughts
    • Splash
    • Mode
    • Tech
    • Explorer
    • Brands
    • In Focus
    • Book Review
    • Earth
    • Food
    • Luxury
    • Wheels
  • Subscribe
    • Epaper
    • GOVT. Ad
  • More
    • Sports
    • TBS Graduates
    • Bangladesh
    • Supplement
    • Infograph
    • Archive
    • Gallery
    • Long Read
    • Interviews
    • Offbeat
    • Magazine
    • Climate Change
    • Health
    • Cartoons
  • বাংলা
The Business Standard

Tuesday
May 27, 2025

Sign In
Subscribe
  • Epaper
  • Economy
    • Aviation
    • Banking
    • Bazaar
    • Budget
    • Industry
    • NBR
    • RMG
    • Corporates
  • Stocks
  • Analysis
  • Videos
    • TBS Today
    • TBS Stories
    • TBS World
    • News of the day
    • TBS Programs
    • Podcast
    • Editor's Pick
  • World+Biz
  • Features
    • Panorama
    • The Big Picture
    • Pursuit
    • Habitat
    • Thoughts
    • Splash
    • Mode
    • Tech
    • Explorer
    • Brands
    • In Focus
    • Book Review
    • Earth
    • Food
    • Luxury
    • Wheels
  • Subscribe
    • Epaper
    • GOVT. Ad
  • More
    • Sports
    • TBS Graduates
    • Bangladesh
    • Supplement
    • Infograph
    • Archive
    • Gallery
    • Long Read
    • Interviews
    • Offbeat
    • Magazine
    • Climate Change
    • Health
    • Cartoons
  • বাংলা
TUESDAY, MAY 27, 2025
Barbie Review: Life in plastic is not fantastic

Splash

Tasfia Tasneem
24 July, 2023, 03:20 pm
Last modified: 25 July, 2023, 11:10 am

Related News

  • A cinematic era defined
  • Margot Robbie expecting first child with husband Ackerley: Report
  • Billie Eilish makes history as youngest ever to win two Oscars
  • Could Greta Gerwig's Barbie 2 be in the pipeline?
  • Ryan Gosling to perform Barbie song 'I'm Just Ken' at Oscars: Report

Barbie Review: Life in plastic is not fantastic

The Barbie movie doesn’t pretend to be what it’s not; in fact, it emphasises – sometimes too much – its key nature: a feminist fable, wrapped in a pretty pink package, with gritty undertones

Tasfia Tasneem
24 July, 2023, 03:20 pm
Last modified: 25 July, 2023, 11:10 am
Barbie movie poster. Photo: Collected
Barbie movie poster. Photo: Collected

Throughout childhood, many of us played with Mattel's iconic doll, Barbie. Our dolls had tea parties, picnics, dates with Kens, and moments singing, "Come on Barbie, let's go party."

For nearly six decades, children across the globe were transfixed by this Barbie universe, where we "brushed their hair" and "undressed them anywhere".

On Friday, when director Greta Gerwig paid tribute to this iconic figure by bringing her to life in a captivating live-action movie, we were all aboard the nostalgia trip, journeying into the heart of the Barbie dreamland, a place made of plastic and which was truly fantastic!  

The Business Standard Google News Keep updated, follow The Business Standard's Google news channel

Fantastic, at least on the surface.

The Barbie movie doesn't pretend to be what it's not; in fact, it emphasises – sometimes too much – its key nature: a feminist fable, wrapped in a pretty pink package, with gritty undertones. It's a treatise on societal pressures and expectations women across the world are burdened with.

It's also a commentary on how all that we see is not real, especially telling in a world ruled by social media depictions of reality.  

The emotional connection between Barbie and a young girl forms the heart of the film.

Gerwig's exploration of the pressure society places on women to embody idealised versions of themselves hits home.

Additionally, it explores the boys' behaviour, resembling Ken, as they constantly seek validation from their crushes.

Natasha Walter's quote, "In a world in which women are told they can be anything, too often they still have to be dolls as well," resonates throughout the film, bringing forth the idea that we should encourage girls to be authentic and true to themselves rather than conforming to unrealistic standards.

And it's not just in the direction or story-telling. It's also what Gerwig personifies.

One of the talking points of the movie is a simple scene where Barbie (Margot Robbie) meets an elderly woman on a bench and tells her she's beautiful.

The scene doesn't add to the story, it's not a cliff-hanger needing to be progressed. But for Gerwig, it's a moment with a powerful commentary and background to it.

The studio executives wanted the scene to be cut. But Gerwig, according to numerous interviews, stuck to her guns.

"If I cut that scene, I don't know why I'm making this movie," Gerwig told The New York Times. "If I don't have that scene, I don't know what it is or what I've done."

Gerwig strived to be authentic throughout the movie and it shows.

Barbie and Ken's journey to the real world

Over the years Mattel has barbified every profession, like doctors, teachers, nurses and more.

In the movie, Margot Robbie plays the most iconic Barbie of them all: "the stereotypical Barbie", which is considered to be the embodiment of perfection.

This Barbie tiptoes around her pink flamingo-coloured dreamhouse and floats right out of it into her pink Corvette.

She goes and meets her friends Ken, Allan, Midge and Skipper.

Soon Barbie's perfect dream life starts turning into her worst nightmare as she "malfunctions" or demonstrates human-like qualities.

One fine day, Barbie wakes up and her toes suddenly turn flat; she doesn't float. She falls out of her house and to top it off, she also gains cellulite.

At one big party, an everyday aspect of Barbieland life, she asks, as her peers stares aghast, what it is like to die.

As this disturbance of sorts plays out, Barbie goes to meet the Weird Barbie (played by Kate McKinnon), who suggests that she needs to go to the real world to fix herself.

Together, Barbie and Ken (played by Ryan Gosling), embark upon the journey to the real world and both of them end up having revelations of their own.

Barbie was soon struck by reality. All her Barbieland beliefs - such as, that they are inspirational to all womankind - crumbles in the real world.

Barbie and Ken in the real world. Photo: Collected
Barbie and Ken in the real world. Photo: Collected

It dawns upon her that instead of being a symbol of power, they are nothing but a capitalistic commodity that paints the wrong impression of women.  

Her journey is wholesome to watch and is a treat to the eyes indeed, but it is moving at the same time.

Margot Robbie adapts to the character perfectly.

But what can be looked at as a feminist movie also puts the story of Ken in the foreground.

One of the most interesting parts of the movie is Ken's character development. From a dumb blond who strives for Barbie's validation to becoming a poster boy for toxic masculinity, later finally coming around and discovering his separate identity as " Ken" – Gosling's roller-coaster of a journey is also an important aspect of the story.

His realisation of self-discovery, away from the confines of stereotypes, adds a commendable layer of depth and progressive thinking.

Ryan Gosling's portrayal of Ken is one of the highlights of the entire movie and he passes with flying colours by being a genius comedic gem.

Satire done right?

Even though Gerwig has put critical social issues to the big screen, it seems at times too forced and can even seem like a Ted X lecture in some scenes.

However, it's important to remember that its target audience is mostly teenagers with impressionable minds. So, perhaps it serves the purpose.

Even though the movie tells the story of the brand Mattel, its script is also daring as it shows that the brand created unrealistic standards through these dolls.

It also portrays the brand's CEO as the ideal candidate of patriarchy, who wants to put the dolls in boxes.

One of the most compelling aspects of the movie would be Gerwig's tackling of the complicated legacy of the doll itself. She critiques it without destroying our beautiful memories.

The movie busts common myths about Barbie and combines nostalgia, feminist undertones, and thought-provoking commentary, which makes it a must-watch for all ages.

 

Barbie / Barbie Movie / Barbie Review

Comments

While most comments will be posted if they are on-topic and not abusive, moderation decisions are subjective. Published comments are readers’ own views and The Business Standard does not endorse any of the readers’ comments.

Top Stories

  • Representational image. Photo: Collected
    Saudi Arabia to celebrate Eid-ul-Adha on 6 June
  • Illustration: TBS
    Bangladesh sees highest-ever per capita income of $2,820 in FY25, BBS provisional data shows
  • BNP Standing Committee member Khandaker Mosharraf Hossain speaks at a press conference at the BNP Chairperson’s Gulshan office on 27 May 2025. Photo: Courtesy
    BNP disappointed over absence of clear election roadmap, says advisory council's statement 'misleading'

MOST VIEWED

  • 6 troubled banks to be merged by July, govt to take ownership
    6 troubled banks to be merged by July, govt to take ownership
  • Selim RF Hussain. Sketch: TBS
    BRAC Bank MD Selim RF Hussain resigns
  • Bangladesh Army’s operations director Brigadier General M Nazim-ud-Daula talks to reporters at Army Headquarters on 26 May 2025. Photo: BSS
    Govt, army not at odds, working in unison: Brig Gen Nazim
  • Army reaffirms commitment to stand by the people, warns of strict action against mob violence
    Army reaffirms commitment to stand by the people, warns of strict action against mob violence
  • FY26 budget: Black money whitening in real estate to stay – but with 5x taxes
    FY26 budget: Black money whitening in real estate to stay – but with 5x taxes
  • KEPZ
    Gas crisis criticism: Petrobangla contradicts business leaders, says supply rose by 21% compared to last year

Related News

  • A cinematic era defined
  • Margot Robbie expecting first child with husband Ackerley: Report
  • Billie Eilish makes history as youngest ever to win two Oscars
  • Could Greta Gerwig's Barbie 2 be in the pipeline?
  • Ryan Gosling to perform Barbie song 'I'm Just Ken' at Oscars: Report

Features

In recent years, the Gor-e-Shaheed Eidgah has emerged as a strong contender for the crown of the biggest Eid congregation in the country, having hosted 600,000 worshippers in 2017. Photo: TBS

Gor-e-Shaheed Boro Maath: The heart of Dinajpur

1d | Panorama
The Hili Land Port, officially opened in 1997 but with trade roots stretching back to before Partition, has grown into a cornerstone of bilateral commerce.

Dhaka-Delhi tensions ripple across Hili’s markets and livelihoods

2d | Panorama
Photo: Collected

Desk goals: Affordable ways to elevate your study setup

2d | Brands
Built on a diamond-type frame, the Hornet 2.0 is agile but grounded. PHOTO: Asif Chowdhury

Honda Hornet 2.0: Same spirit, upgraded sting

2d | Wheels

More Videos from TBS

Trump's tariff policy shock: US dollar dominance under threat

Trump's tariff policy shock: US dollar dominance under threat

2h | Others
News of The Day, 27 MAY 2025

News of The Day, 27 MAY 2025

3h | TBS News of the day
NVIDIA is bringing affordable AI chips to China, bypassing sanctions

NVIDIA is bringing affordable AI chips to China, bypassing sanctions

37m | TBS Stories
NCP leader urges India to return fascists and murderers

NCP leader urges India to return fascists and murderers

4h | TBS Today
EMAIL US
contact@tbsnews.net
FOLLOW US
WHATSAPP
+880 1847416158
The Business Standard
  • About Us
  • Contact us
  • Sitemap
  • Advertisement
  • Privacy Policy
  • Comment Policy
Copyright © 2025
The Business Standard All rights reserved
Technical Partner: RSI Lab

Contact Us

The Business Standard

Main Office -4/A, Eskaton Garden, Dhaka- 1000

Phone: +8801847 416158 - 59

Send Opinion articles to - oped.tbs@gmail.com

For advertisement- sales@tbsnews.net