Astha IT rebrands as AIT, opens US HQ to drive global expansion
Astha IT, one of Bangladesh's pioneering tech firms, has unveiled a major rebranding initiative to mark its transformation into a global technology leader. The move includes a refreshed brand identity, the launch of a sleek new website under the domain ait.inc, and the opening of the company's first international headquarters in New York City.
Founded in 2008, the company will now operate under the acronym AIT, representing a sharper, more globally attuned identity. The rebranding underscores the company's deepened focus on artificial intelligence, data science, cloud computing, and cutting-edge software engineering.
"If you know Astha IT, you probably remember our old logo. It stood by us through every late night, every breakthrough, and every milestone. But growth demands change," said Hasnaeen Rizvi Rahman, CEO of AIT. "This isn't just a logo update — it's a symbol of where we're headed."
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Over the past sixteen years, AIT has served clients across multiple continents, gaining a reputation for delivering advanced digital solutions with agility and precision. The new logo, marked by a clean, confident, and modern aesthetic, reflects the company's forward-thinking mission and international aspirations.
Alongside the rebrand, the company's new digital platform at ait.inc provides an intuitive user experience, clearly outlining its expanded capabilities and global footprint.
In a key strategic step, AIT has established its US headquarters in New York City, marking the company's first physical office outside Bangladesh. This move is aimed at strengthening AIT's presence in the North American market while maintaining its operational roots in Dhaka.
"This is more than just a rebrand — it's a realignment with our future," said Arafat Nizam, COO of AIT. "We're embracing a global mindset while staying true to the values and vision that have guided us since day one."
With a bold new look and a renewed global vision, AIT is now positioned to redefine what a Bangladeshi technology company can achieve on the world stage.
