Asiatic Mindshare wins Gold at Festival of Media Asia 2025

Asiatic Mindshare has made history by winning the Gold Award in the 'Best Use of Mobile' category at the Festival of Media Asia 2025.
This marks the first time an agency from Bangladesh has ever won at FOMA, marking a proud moment for the country's advertising and media industry. The award-winning campaign leveraged a uniquely local mobile behaviour to create an innovative media format that delivered mutual value to both consumers and the brand. Designed to overcome infrastructural limitations, the solution helped connect with audiences in hard-to-reach areas, proving how local insight can fuel impactful global-standard innovation.
The Festival of Media Asia, launched in 2011, is the region's most prestigious media awards programme. It recognises the best work from across the Asia Pacific. Known for its rigorous judging process and high-calibre jury, FOMA sets the benchmark for regional media excellence.
This win by Asiatic Mindshare highlights the country's growing presence on the global media stage. It reflects the agency's continued commitment to pushing boundaries through data-driven insights and creative media solutions.