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The Business Standard

Sunday
September 28, 2025

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SUNDAY, SEPTEMBER 28, 2025

brand

brand

Sabbir Rahman Khan

Rethinking branding strategies in light of Covid-19

The way brands respond to the many crises they are currently facing because of the ongoing pandemic will shape consumer perception of them in the future, so they must prepare to emerge stronger...

Let’s meet on the smartphone

Let’s meet on the smartphone

Walton aims to be country's top electrical appliance brand by 2022 

Walton aims to be country's top electrical appliance brand by 2022 

Illustration: Collected

10 most valuable brands in the world

‘We need to brand Bangladesh positively as a manufacturing hub’

‘We need to brand Bangladesh positively as a manufacturing hub’

Robi again recognized as the best socially devoted brand in the world

Robi again recognized as the best socially devoted brand in the world

Illustration: Asifur Rahman

Future job prospects in creative industry look bright

Rolex Datejust 1945. Photo: Collected

Rolex: The brand that conquered both land and sea

File Photo: Mumit M

RMG exporters suffer order shortage, price drop: Survey

Pinon, a sisters’ initiative

Pinon, a sisters’ initiative

Global apparel brand value could drop 20%

Global apparel brand value could drop 20%

Making a fashion statement with Samsung Galaxy Z Flip

Making a fashion statement with Samsung Galaxy Z Flip

Ashrafun Siddiqui Dora is the bmanaging director of Cats Eye. Photo: Salahuddin Ahmed Paulash

The journey of Cats Eye: From love to global brand

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