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MONDAY, JUNE 23, 2025
Pepsi to buy energy drink maker Rockstar for $3.85 billion

Global Economy

Reuters
11 March, 2020, 05:45 pm
Last modified: 11 March, 2020, 05:50 pm

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Pepsi to buy energy drink maker Rockstar for $3.85 billion

Pepsi, which already distributes Rockstar drinks, has a smaller presence in the energy space with its Mountain Dew Kickstart and Mountain Dew Game Fuel brands

Reuters
11 March, 2020, 05:45 pm
Last modified: 11 March, 2020, 05:50 pm
Pepsi to buy energy drink maker Rockstar for $3.85 billion

PepsiCo Inc said on Wednesday it would buy Rockstar Energy Beverages for $3.85 billion (3 billion pounds), in the soda giant's biggest push into the energy drinks market, where rival Coca-Cola Co has been rapidly expanding.

Pepsi, which already distributes Rockstar drinks, has a smaller presence in the energy space with its Mountain Dew Kickstart and Mountain Dew Game Fuel brands.

The deal was first reported by the Wall Street Journal.

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