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SUNDAY, JULY 20, 2025
Techetron ventures: The minds behind trek

Corporates

Press Release
02 July, 2024, 02:55 pm
Last modified: 02 July, 2024, 05:13 pm

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Techetron ventures: The minds behind trek

Press Release
02 July, 2024, 02:55 pm
Last modified: 02 July, 2024, 05:13 pm
Photo: Courtesy
Photo: Courtesy

Techetron Ventures, a pioneering tech company in Bangladesh, proudly presents Trek, the nation's first homegrown trading platform tailored to local needs. Developed under Techetron Ventures' Smart Brokerage Initiative, Trek aims to digitize the brokerage industry and make stock trading more accessible to the general public.

A Seamless Integration for a Better Trading Experience

Trek integrates an Order Management System (OMS) with existing back-office operations of brokerages, offering users a streamlined trading experience that addresses common industry challenges. This platform exemplifies Techetron Ventures' commitment to supporting businesses in their digital transformation, enabling them to grow efficiently and establish a robust digital presence.

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Smart Solutions for Industry Transformation

The Smart Brokerage Initiative marks a significant milestone in Techetron Ventures' vision to transform industries through smart solutions. At the core of this vision is enhancing user experience, a crucial yet often overlooked aspect in the tech industry. Techetron Ventures provides comprehensive services, including:

  • Robust Technological Infrastructure: Ensuring brokerages have the necessary hardware and software to operate efficiently.
  • Customer Friendly UI/UX: Ensuring that customer experience and navigation is fully  optimized and meets and surpasses the needs
  • Expert Consultancy: Offering strategic advice to help brokerages navigate the complexities of digital transformation.
  • Advanced Technology Development: Building and integrating cutting-edge solutions tailored to the specific needs of each brokerage.
  • Data-Driven Marketing Strategies: Leveraging data analytics to create effective marketing campaigns that drive user engagement and growth.
  • Promotion and Marketing: Developing and executing comprehensive promotional strategies to increase platform visibility and user acquisition.

Success Stories and Real Impact

One notable success story is NBL Securities Limited (NBLSL), a client of Techetron Ventures. Within the first month of launching their smart brokerage platform, NBLSL experienced a 25% increase in its customer base. This remarkable growth underscores the effectiveness of Techetron's user-focused strategy and demonstrates how enhancing user experience can lead to significant business growth.

Customisation and Future Innovations

Trek offers significant opportunities for brokerages ready to embrace smart solutions. Techetron Ventures provides extensive customization to meet the specific needs of various brokerages, ensuring cost-effectiveness and efficiency. This tailored approach facilitates a smooth transition to becoming more customer-centric enterprises.

Recognizing the fragmented nature of existing brokerage technology, Techetron Ventures is also investing in R&D for future product developments. These innovations aim to further simplify the digital transformation for brokerages, ensuring they can easily adopt and benefit from the latest technological advancements.

Empowering Individuals and Aligning with National Vision

Looking ahead, Techetron Ventures aims to transform Trek from a brokerage-oriented product to a customer-oriented one. This transformation will empower individuals with financial tools to make informed decisions and improve their financial well-being. This initiative aligns seamlessly with Bangladesh's vision of becoming a Smart Bangladesh. By making trading and financial well-being more accessible, Techetron Ventures is laying a foundation that benefits both individual users and the broader public.

Commitment to an Inclusive Securities Industry

Techetron Ventures is dedicated to fostering a more inclusive and accessible securities industry in Bangladesh, mirroring global standards of safety and trustworthiness. This transformation will enable a thriving economy and holistically benefit the country, positioning Techetron Ventures at the forefront of technological and economic advancement.

By leveraging their expertise and comprehensive solutions, Techetron Ventures is not just developing innovative technology but also promoting a culture of inclusivity and accessibility within the securities industry. This holistic approach ensures that brokerages and individuals alike can benefit from the advancements Techetron Ventures brings to the market, driving forward the vision of a smarter, more financially inclusive Bangladesh.

tech / industry

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