Prime Bank signs deal with GenX Health for customer discounts
Prime Bank PLC has entered into an agreement with GenX Health Ltd to provide exclusive discounts to Prime Bank Neera customers, further strengthening its value proposition for women-focused banking solutions.
The signing ceremony took place recently at Prime Bank PLC's corporate office in Gulshan, Dhaka.
Under this partnership, Prime Bank Neera customers, cardholders and employees will enjoy exclusive discounts on a range of services provided by GenX Health Ltd.
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Shaila Abedin, Senior Executive Vice President and Head of Liability and Wealth Management of Prime Bank PLC, and Dr Munia Amin, Managing Director of GenX Health Ltd, signed the agreement on behalf of their respective organisations.
Fatema Akter Naz, Business Development and Proposition Manager of Women Banking, Neera, at Prime Bank PLC; Kazi Ariful Islam, Deputy Manager of Accounts and Administration at GenX Health Ltd; Abdullah Yousuf, Assistant Manager of Business Development at GenX Health Ltd; and other senior officials from both organisations were present at the event.
This collaboration underscores Prime Bank PLC's commitment to delivering enhanced lifestyle and wellness benefits to its customers through strategic alliances with premium brands.
