Bashundhara expands product line with 3-ply toilet tissue launch

Bashundhara Tissue, a concern of the Bashundhara Group, officially unveiled its latest innovation, the "3-ply Bashundhara Toilet Tissue," at a launching ceremony held at the Level-5 Training Hall of the Bashundhara Industrial Headquarters (BIHQ) in Dhaka on Wednesday.

The newly launched product has three layers for enhanced softness, strength and absorbency, offering consumers a premium hygiene solution tailored to modern needs.

Several senior Bashundhara Group officials attended the launch event. Mohammad Masudur Rahman, Chief Sales Officer (CSO), General Manager (Marketing, Sector-C) Mohammad Alauddin, and Assistant General Manager (Marketing, Sector-C) Imranul Kabir were among the distinguished guests. Several other high-ranking officials also attended the ceremony, reflecting the significance of the product in the company's consumer product lineup.

At the event, company officials expressed their confidence that the Bashundhara Toilet Tissue 3ply will set a new standard in the tissue market, combining quality and comfort for daily use.