Astha Music: Another Super-app on Brac Bank Astha
'Astha', Brac Bank's banking app, after developing its own OTT platform, 'Astha Play' is set to launch a music platform, 'Astha Music'.
The new 'Astha Music' feature will provide Astha app users with more comprehensive lifestyle options. Shadhin Music and Brac Bank have signed an agreement to provide music for the app users, laying the groundwork for this, said a press release.
Mahiul Islam, head of Retail Banking, Brac Bank, and Sabirul Haque, CEO, Shadhin Music, have signed the agreement on behalf of their respective organizations.
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Md Rashedul Hasan Stalin, senior vice president and head of Digital Business and Payments; Sultan Mahmud Sarkar, FAVP, Digital Business and Payments, Brac Bank; and Wahid Rahman, president; and Shamima Rahman, senior manager, Shadhin Music, were also present on this occasion.
According to the media release, through its digital banking super app Astha, Brac Bank is committed to providing the best and charge-free lifestyle and banking experiences. By adding lifestyle features, the bank has already begun to position its digital banking app Astha as an "all-rounder" app. Through their collaboration with Shadhin Music, Brac Bank will develop a platform where Astha App users will access more than 100,000 songs, countless podcast episodes, and 5,000 free videos. It will further cater to the entertainment needs of Astha users.
